Todd Brix, Microsoft’s Senior Director of the Windows Phone Apps Team, has announced that Windows Phone has seen more than a 100% increase in “developer revenue and app downloads since Windows Phone 8 launched in November.” This is exciting, and it appears to signify a marked increase in the amount of Windows Phone devices being sold. Of course, Brix made sure to clarify that this statistic is not an announcement of actual hardware sales. Rather, it is a “nice trend.”
Regardless of the actual hardware sales figures – which, by all accounts, appear to be quite good, based on the Lumia 920′s extremely limited availability – an increase in app downloads and revenue is a big deal for developers, especially if it’s twice what it was before. The Windows Phone Store currently has more than 120,000 apps, but by attracting even more developers, Microsoft will be able to increase this figure exponentially and hopefully close the gap between Windows Phone and 600,000-700,000 apps found on Android and iOS.